One of the best ways, yes, this still applies to 2015, to communicate with customers is through email. People subscribe to your list because they’re interested in the information, service, or product you have to offer. They subscribe because they want to hear from you.
The subject line can be one of the top most important components of email marketing. It is the doorway to having your email opened. Here are a list of words to AVOID in your subject lines so they don’t get marked as SPAM.
Free
Help
% Off
Sale
Reminder
perfect
good
wonderful
Internet slang – bae, fleek, ftw
report
webinar
Exclamation points (symbols)
Want to know how to combat these words, and what to use in their place? Watch for the next Email Marketing tip.
