YouTube has been the hotbed for all things digital video on the Internet. Since 2005, the video social channel has grown exponentially. They started on desktop with a few users and have grown incredibly since then, quickly moving with the times to consistently enhance the mobile experience. Continue reading
YouTube has a Live streaming TV service. After a snafu towards the end of 2017 where Google wanted to pull the YouTube app from the Amazon Stick platform because Amazon wouldn’t list the Google Home device on their store, they are recovering with a new partnership. (YouTube app can still be found on the Amazon stick through a roundabout method). Continue reading
TV is not the only way your business can get in front of large crowds anymore. We all have at one time or another visited Youtube.com, whether it is to watch adorable puppy videos or to learn how to create a top blog post. Did you know Youtube has over 1 billion users?! You heard me right, one BILLION! If your business is not yet utilizing the mega media outlet that is Youtube, don’t wait another day..
Not only can Youtube’s billion users search and watch video clips while they surf the web at home, but now you are targeting users with video right in their pocket! Two-thirds of Americans are now smart phone users and are always searching while on the run. These users have their phone in hand and are ready to call your business.
Youtube was bought by Google in 2006. It’s no surprise that Google is the most popular search engine all over the world. Youtube is now the second ranked search engine. You may have noticed when you go to www.google.com and search, Youtube videos show up in the listings as well as on the “Videos” tab on Google.com. This opens up huge doors for your videos to be found when your customers are searching on Google. Don’t miss out!
Don’t conform to just having a website full of text. Don’t get me wrong, blogging is critical for search engine rankings. However, Youtube not only is ranked highly in the search engines (particularly Google), but it also gives your visitors that real person connection. Words on a screen are nice, but they want to see you move, walk, and talk. Studies show that when your visitors feel connected to you, they will ultimately go that extra step and do what you are asking, whether it is to sign up for a mailing list, like your Facebook page, or call your business.