If you’re in business and you use social media, you know the importance of scheduling posts out for the week and month. It helps to organize the messaging for a brand.
Instagram has been late to the game in offering a scheduling assistant for Instagram. The only way businesses could try to “schedule” posts was through a third party which provided push notification reminders to post on Instagram via smartphones and tablets.
That is changing now. The scheduler won’t be in Instagram directly. Instead it is through an API which will work with major third party applications like Hootsuite, Sprout Social, and SocialFlow.
Hootsuite, Sprout Social, and SocialFlow allow businesses to organize posts through their systems and you can then schedule you posts to go directly on Instagram.
Representatives from Instagram say this program will work for Facebook’s Marketing Partners and Instagram Partners.
The CEO of Hootsuite, Ryan Holmes said, “The scheduling and publishing of Instagram content has been the number one request for our 16 million customers.” “Now they can manager large volumes of content, multiple team members and multiple Instagram accounts with ease and security. Hootsuite is excited to partner and Instagram to make this happen.”
Will this be offered for individuals?
Yes! Expect a schedule for Instagram for individuals in 2019.
